How To Set Up Google AdSense On Your Website: Step by Step Tutorial + Tips!
Figuring out how to get ads up on your website or blog can seem like a technology headache, but I promise it’s easier then it looks! Let’s start with the basics and then I’ll walk you through the process on how to set up your first ad & integrate your ad into WordPress!
What is Adsense?
No one can explain this better then Google.
“Google AdSense provides a way for website owners to earn money from their online content. AdSense works by matching text and display ads to your site based on your content and visitors. The ads are created and paid for by advertisers who want to promote their products. Since these advertisers pay different prices for different ads the amount you earn will vary.” (Source: here)
Are There Requirements To Use Google Adsense? Yes.
- You have to submit an application. The Adsense team reviews your application & e-mails you in about a week to let you know if you’ve been approved or not.
- You have to have a website (This one is kind of obvious, but ya never know hahaha)
- You must be 18 or older (If you’re not, you need the permission of a parent/guardian)
- You must follow the Adsense program policies, click here to read them. http://support.google.com/adsense/answer/48182
Follow These Steps to Set-Up AdSense:
#1. Create Account & Submit Application:
Go Google AdSense and click “Sign Up Now”. It will take you to the application set-up. (which looks like the image below) Follow their prompts to set up an account & submit your application.
#2. Application Status:
About a week later, Google will e-mail you to let you know if you’ve been approved or not. If approved, you will receive an e-mail that looks similar to this:
Click “Sign into AdSense” to get the ball rolllllllliiiinnngggggg!
Please note: If your application was denied, there really is no reversing it. The only solution would be to find out why it was denied, fix the problem & then reapply with a different e-mail address.
#3. Adsense Dashboard:
The above link will take you to the AdSense dashboard, which looks like this:
Click on the “New Ad Unit” Button in the left hand corner, which will take you to the screen below.
#4. Creating Your First Ad:
- NAME: First, you have to name it. I named mine: Responsive Ad #1.
- AD SIZE: The ad size I chose was: Responsive. (I want my ad to look good, no matter what device users are going to be using)
- AD TYPE: I chose display ads only because personally I don’t like text ads. This one is totally up to you and your style.
- TEXT AD STYLE: If you chose “Display only” then you don’t need to worry about this setting. If you’re allowing text ads on your site then you can customize the style of them here.
- CUSTOM CHANNELS: This is a way to tell AdSense what your website is all about, what kind of content you have, or who your target audience is (These are good for tracking performance, grouping ad units & targeting advertisers ads)Custom Channels are optional. If you would like to include one then give it a name that will help you identify it later like “design_pages” – then you have the option to add more of your ad units (At this point in time, you won’t have any because we’re setting up your first one) I skipped this on my first ad since it’s not necessary for initial set-up.
- BACKUP ADS: This is asking you what Google should show in this space if they don’t have any ads to show. You have the option to: Leave it a blank space, Show ads from another URL, Fill space with solid color. (For a full definition and explanation of each option, click here)For my first ad, I left it blank!
- LAST STEP! Click “Save and Get Code”
#5. Copying Code & Placing It On Your Site:
Google will create a code for your ad and it will show up in a box, like this:
Copy that code.
Now it’s time to figure out where to put it. The most popular spots to put AdSense are in the Primary Sidebar, Header & Footer.
(I suggest starting with the sidebar first because the header and footer could get a little sticky, depending on your theme. Some themes already make space for Google Adsense displays while other themes might require some styling tweaks in order to get it how you’d like it.)
I’m putting mine in the sidebar. So, I log into my website on WordPress. On the dashboard I hover over “Appearance & click on Widgets” (See Screenshot below)
That will bring you to your Widgets page. Click on your “Primary Sidebar” and the box will open up like this:
On the left hand side of your active widgets are your “Available Widgets” – Find the “TEXT” option and drag that box into your “Primary Sidebar” box.
(please note: the order in which your widgets display here, is going to be the same order that they show up on your website sidebar)
After you drop the “TEXT” box into your widget area, it will open up like this:
- Leave the “Title” box empty, unless you want to put a heading above the ad.
- In the large empty box below that, paste your code that you copied from Adsense.
- Click the blue “Save” button in the bottom right hand corner of the TEXT box & BAM you’re done!
Now You’re All Set!
It usually takes Ads about an hour or longer to start appearing on your site, so if you don’t see it right away, don’t be alarmed! They usually take a little bit longer to show up if your site has low traffic. If after a few days you still don’t see an ad, then I would suggest contacting the AdSense Help Forum, located here.