What exactly is SEO?
How do search engines work?
Why is SEO important for your website?
What factors affect SEO?
How can you improve your SEO?
Where do most SEO issues take place?
How do you find your target audience?
Why are keywords & keyphrases important?
Where can you find new keywords?
Which keywords will generate more traffic?
Which tactics will cause a Google penalty?
Why is valuable content so important?
Where do your keywords & keyphrases go?
Why is off-page SEO crucial?
How can you make your website SEO friendly?
Which website elements affect SEO the most?
“The Ultimate Beginner’s Guide to WordPress SEO” is the first step in understanding WordPress SEO. But don’t worry, I’ve stayed away from techy-coding language so that this guide is as easy to digest as possible. I’ve highlighted the most crucial & important points of SEO, so you can focus on getting the ground work all set up on your own.
I’ve focused on not only making your website better for search engines but making it better for the people that use it.
This 111 page, step-by-step PDF guide is filled with interactive worksheets, checklists, resource guides, & tips/tricks, so you can work on your own website as you follow along with the ebook!
“This book is too good to explain in a few sentences. I can’t believe how inexpensive this guide is! What an insane amount of value for the cost. Seriously, just buy this thing right now!! If you’ve ever been curious about SEO, want to utilize SEO but know nothing about it, or are an experienced blogger who is looking to take their SEO to the next level…this awesome e-book is for you! It’s filled with so much helpful information, and I was very surprised about how much I was able to learn from Mariah! Let’s be honest, she’s an SEO genius.
Plus, not only is the content super educational, she also provides tons of other stuff for you to make use of, like worksheets, free tools, and a step-by-step guide of how to make the most of Yoast SEO. Just take my word for it — this book is a great investment and is absolutely worth the money.”
– Miranda Nahmias, mirandanahmias.com
Having a website is only half of the battle when it comes to today’s online world. The other half is getting people to go to your website.
There are quite a few ways to do that thanks to social media platforms, but what happens when you want to attract people that are outside of your networking circle?
That’s where Google comes in.
But 83,000 blog posts AN HOUR? That’s a ton of competition!
So how do you stand out among your crowd of competitors? By optimizing your website for search engines & ultimately your target audience.
That’s where Search Engine Optimization (SEO) comes in.
The biggest problem with DIY SEO is that a lot of people don’t have a firm grasp of the core concepts. We’ve all heard about the big bad Google algorithm changes that send people into a frenzy, right? The good news about this guide is, I’m not giving you the shortcuts or the wonky fixes to increase your websites SEO score overnight. That’s not sustainable. I’ll teach you the knowledge & foundation to create a strong SEO strategy system that works for you; a system that can be easily maintained & improved upon.
There are no “band-aid” type solutions in this guide. Combine this information with a little practice & you’ll be taking Google search results by storm, ahead of your competitors.
Once you understand the basics of SEO, you can make knowledgeable decisions on how & when to implement them. Every strategy starts with a little insight, so, let’s stop wasting time/effort & start getting results!
Chapter 1 – Let’s Cover the Basics:
– Search Engines
– Why is SEO such a big deal?
Chapter 2 – Creating Valuable Content:
– Finding Your Target Audience
– 9 Types of Content That Provide Value
– SEO Copywriting Tips
Chapter 3 – Keywords & Keyphrases:
– Closer Look at Keywords in Google Searches
– Why Do Keywords Matter?
– How to Figure Out Your Keywords
– High Search Rate & Low Competition
– Long Tail Keywords
– How to Get Started with Keywords
– 6 Place to Search for Keywords & Keyphrases
– Formulating Your Keywords for Success
– Optimizing Your Content
Chapter 4 – On-Page SEO:
– What is On-Page SEO?
– Why is it SO Important?
– Diving into the Different Parts
– 9 Spots for On-Page Keyword Placement
Chapter 5 – Off-Page SEO:
– What is Off-Page SEO?
– Why is it Important?
– Get Social
– Where to Build Relationships
– Background on Backlinks
– Off-Page Factors That Affect SEO
– 5 Strategies That Help Build a Reputation
Chapter 6 – Optimizing Images:
– How Do Visuals Add Value?
– Visual Statistics
– Preparing Your Images for the Web
– Uploading Your Images to Your Website
– Game Plan for Optimizing Old Images
Chapter 7 – Yoast: Seo’s Best Friend:
– Yoast Plugin Set-Up Mini Guide
– Yoast On-Page Settings
Chapter 8 – Give Your Website an SEO Audit
Chapter 9 – 33 Free Tools & Resources!
+ All of the amazing checklists, worksheets, tips/tricks & resource guides!
What software do I need?
The good news is we’ll be using free software, so once you purchase this guide, you don’t have to buy anything else to start making changes to your website, unless you want to. Besides WordPress itself, I recommend downloading the Yoast SEO plugin and a few other free ones to help you get the most out of your website. But don’t fret! I cover all of this in the guide.
Do you use Yoast for your own website?
You betcha, I do! Yoast has become the industry standard for WordPress SEO. They’re constantly updating the software and thinking of new ways to make the plugin more powerful. I not only use Yoast on my own website, but I also install/recommend Yoast to every client website that I work on. Setting up this plugin correctly and understanding its components can make a world of a difference for your SEO.
Who is this PDF ebook guide for exactly?
This PDF guide is for every entrepreneur, creative, blogger or small business owner who needs a guiding hand to help them understand & optimize their website’s SEO. It’s the perfect guide for a non-techy person that wants to take the DIY route to better SEO, without the hefty price tag. Sound like you?
Do I need to be on WordPress to benefit from this book?
The last quarter of the book is dedicated to showing you why/how to set up Yoast (WordPress based software) and it’s settings correctly. Besides that, the rest of the book is dedicated to helping you understand SEO, regardless of the platform you’re on.That being said, you do not have to be on WordPress in order to learn about SEO concepts and strategy but a lot of the recommendations/references that I make in the book about plugins and formatting is based on the WordPress platform. You will get the most out of this book if you are on WordPress, but the SEO info that I provide is extremely beneficial either way.
Do you offer refunds?
At this time Mariah Magazine holds a “no-Refund” policy due to the creative nature of our work and the invaluable price of our time creating and brainstorming projects even before any tangible evidence can be shown. This includes electronic products and services with a one-time delivery (ie ebooks, PDF documents, ecourses etc.) due to the nature of their format. If you have any concerns at all about this, please email me at [email protected] and we can do our best to resolve any problems you might have!
“Mariah’s ebook was full of personality and information. It felt like she was talking directly to me, helping me understand SEO by telling me what I needed to know in language I could understand. I walked away from it with actionable items that weren’t scary or painful to implement. Mariah made SEO seem easy!” – Sarah Merchant, Workadayservices.com